NewsGator Furthers International Expansion Via Partnership With DAC

By Melissa Risteff, June 26, 2008

I am excited to share some news - today we formally announced our widget partnership with Digital Advertising Consortium (DAC). DAC is one of Japan's largest online advertising solutions providers. With this partnership, DAC now has exclusive rights to offer NewsGator Widget Services to Japanese media companies and brands. This is a significant opportunity for NewsGator as Japan is the second largest online advertising market in the world! And we could not have picked a better partner than DAC to help us introduce Japanese media companies to the business benefits of viral widgets. You can check out the news release here or obtain more information on our NewsGator Widgets blog.  You can also try our widget service by signing up for a free account.

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Melissa Risteff

Melissa Risteff , Senior Vice President, Enterprise Engagment

Melissa Risteff is the SVP of Enterprise Engagement at NewsGator. She’s responsible for the adoption consultancy practice, partner competency and enablement program, and social business solution delivery – each having a major impact on aligning to customer business value and ultimately making social real. Melissa previously served as CMO of a collaborative analytics software firm, VP of Product for an eLearning company, and has held senior level strategy and product management roles at both Sun Microsystems and GE. She is a thought leader in the space – with advanced graduate research following her passion in social technologies and organizational development. Born in NY and raised in VT, Melissa moved to CO in ‘92 and stayed for the weather and lifestyle. She has an affinity for gastronomy, wanderlust, and hiking.

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