140 Character Communications - Twitter

By Melissa Risteff, May 17, 2008

Here at NewsGator, a bunch of us are jumping on the Twitter bandwagon. There have been a lot of really insightful articles recently about why Twitter matters, not just for individuals but also for businesses and the media at large. In fact, Twitter broke the news of the recent earthquake in China ahead of the main stream press, and recently a U.S. grad student was able to Twitter his way out of an Egyptian prison.

As a service grows popular, however, spammers inevitably come into the fray. Unfortunately, they've started to send out manipulative messages about our free RSS readers NetNewsWire and FeedDemon. Clearly, we're not behind the messages and there's not much we can really do about it, but we have been tweeting about our new release of FeedDemon 2.7. It is indeed free, and you can download it here. If you're more of a Mac person, you can get our free reader NetNewsWire instead.

Twitter is a great medium for connecting with friends or meeting people with similar interests, and it's also handy for companies to keep up with what their customers are thinking and let people know about new products or services. We're doing this with our NewsGator Widget account (you can follow us at
http://twitter.com/newsgatorwidget), and companies like Comcast, Zappos, Evernote and more are finding that they're able to have really meaningful interactions with customers through Twitter. Several of our execs are on Twitter too, if you'd like to follow them to keep up with what's going on at NewsGator and in their lives:

Jeff Nolan, our VP of SaaS can be found at:
http://twitter.com/jeffnolan
Greg Reinacker, our founder and CTO is here: http://twitter.com/gregr
Walker Fenton, our GM of Saas is at http://twitter.com/walkerfenton

We hope you too see you on Twitter, and let us know what you're thinking about FeedDemon, NetNewsWire or NewsGator!

Melissa Risteff

Melissa Risteff , Senior Vice President, Enterprise Engagment

Melissa Risteff is the SVP of Enterprise Engagement at NewsGator. She’s responsible for the adoption consultancy practice, partner competency and enablement program, and social business solution delivery – each having a major impact on aligning to customer business value and ultimately making social real. Melissa previously served as CMO of a collaborative analytics software firm, VP of Product for an eLearning company, and has held senior level strategy and product management roles at both Sun Microsystems and GE. She is a thought leader in the space – with advanced graduate research following her passion in social technologies and organizational development. Born in NY and raised in VT, Melissa moved to CO in ‘92 and stayed for the weather and lifestyle. She has an affinity for gastronomy, wanderlust, and hiking.

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