The fast-changing media environment in which Universal McCann works demands that our employees have a finger on the pulse of what's going on globally across the industry. In order to deliver our clients the 'Next Thing Now' we must share and learn from our collective knowledge and experience. We found social networking tools to be the ideal way to facilitate communication and knowledge sharing across geographic and division boundaries.
Quentin George, Global President, Universal McCann
It’s important for our company because it’s making the global village a little smaller and allowing people to collaborate more.
Alexis Ching, HR Analyst, Universal McCann
People can meet each other in this virtual environment and share best practices and work together to help benefit the company as a whole.
Paul Roer, VP, Creative & Content Director, Universal McCann
This infrastructure has allowed someone in the UK for example , with a great insight about marketing Bacardi, to publish that insight and for the people in other markets that work on Bacardi to then become aware of it, apply it to their activity for that client, pretty much immediately. This platform has cut that cycle time completely down to almost nothing.
Jason Harrison, CIO, Universal McCann
